New features, improvements, and fixes — the latest from the Subi product team.
The setup wizard's pricing step shows the active campaign price on plan cards, and subscribing from that step now correctly carries the discount code and billing period through to the Shopify charge, so merchants are no longer billed the full price after seeing a discounted one.
Read more →During the setup wizard's goal conversation, asking the assistant for a fixed-dollar discount (for example, $20 off) no longer gets converted into a percentage discount using the same digits (a 20 percent discount); the assistant now asks for the percentage instead, since Subi plan discounts are always set as a percentage.
Read more →Klaviyo profile sync, which had been failing in production since September 3 due to a dependency change, is now fully restored.
Read more →Every Klaviyo event Subi sends now includes a set of flat, top-level properties alongside the existing nested data, so you can filter a Klaviyo segment or split a flow on them directly, and the Canceled Subscription event now also carries the cancellation reason and whether the customer or the merchant cancelled.
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Subi Analytics now has three new tabs, Revenue, Contracts, and Subscribers, each with dedicated charts and tables, and switching between any Analytics tab no longer reloads it or resets your date range.
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The padlock icons on Payment recovery fields you don't have access to on your plan did nothing on hover, click, or keyboard; they now respond consistently and explain why the field is locked.
Read more →The setup wizard's 'Pick a subscription model' step now holds a real back-and-forth conversation, opening with a recommendation and letting you ask follow-up questions before you commit to a plan.
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A membership plan could drift into allowing a one-time, non-subscription purchase in Shopify; saving the plan now re-asserts that its products are subscription-only, and the underlying setting can no longer be overridden from outside the panel.
Read more →In a contract's Edit > Product details modal, typing a discount on one line and then changing a different line's product used to silently revert your discount; it now survives, and any edit that genuinely can't carry over is called out on screen.
Read more →Settings > Subi billing now has a Charge history card listing the individual charges behind your billing totals, with search and sort, alongside a rebuilt Plan details card.
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The Portal Customization modal used to spin forever, and could crash the page behind it, when its contents failed to load; it now shows a clear error with a Try again option.
Read more →The Payment recovery settings page now groups its seven cards into two sections, Recovery behaviour and Customer messaging, with toggle switches in place of checkboxes and one menu per email template's actions.
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A turn in the Subi AI Copilot that searched multiple times and found nothing was stacking a duplicate 'No results found' card for each search; it now shows the card once per turn.
Read more →The customer portal's shell has been rebuilt with a new design system, and now shows your store's name in the top bar with a working link back to your storefront.
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Editing a delivery address in the customer portal was silently converting a Local Delivery subscription to Shipping, which then failed to renew; the portal no longer makes that conversion, and Subi is restoring contracts already affected.
Read more →The Retry now button on a subscription's Payment Recovery panel was posting to a URL that 404'd before reaching the backend, so it never triggered a retry; it now reaches the correct route and completes the retry.
Read more →The customer search in manual subscription creation only searched customers Subi already knew about, so a Shopify customer who had never subscribed couldn't be found or given a contract; the search now also checks the shop's Shopify customer list.
Read more →The manual Create subscription page could show amounts in the wrong currency and the wrong product variant's price; every amount now renders in the shop's own currency, and the price shown and billed matches the variant you actually selected.
Read more →The Gift treatment in your cancellation flow, which offers a subscriber a free product to stay, now also renders in the Subi customer portal, not just Shopify's customer-account page.
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Subi now rejects a broken SMS notification template at the moment you save or preview it, with a clear error, instead of silently saving it and letting it fail when your first customer message tries to send.
Read more →Subi no longer sends you back into the onboarding wizard's plan editor if the plan it remembers creating for you has since been deleted; the wizard now recognizes the plan is gone and lets you continue normally.
Read more →A new, opt-in loyalty email notification tells customers as soon as their points balance can already afford a reward, so points sit in accounts less and get redeemed more.
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Merchants who haven't enabled the loyalty programme can now preview the customer-facing experience and see accurate setup status before deciding to turn it on.
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A rare authentication hiccup inside the embedded Shopify admin could cause an in-progress edit, such as a plan change, to fail and be lost with no recovery; Subi now retries the request automatically.
Read more →The Cancellation Flow builder's canvas has been rebuilt with a dedicated left-side edit pane, click-to-add connections, and a confirmation step before any deletion.
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A Build-a-Box bug that could silently drop a product's discount to zero at checkout when its eligibility sync to Shopify failed is now fixed, with automatic retries and error surfacing instead of a silent failure.
Read more →The Subscription widgets page has been rebuilt: all five widget types appear on one screen with their real active/inactive state, the type switcher inside the editor now works correctly, and the visual design has been updated to match the current design system.
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Subi now runs a remote MCP server, so your own AI assistant can read and act on your subscription data with scopes you choose, a connections list you control, and an activity log of every call it makes.
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Streaks now supports a free-product reward type: merchants can set a subscription milestone that automatically adds a specific product to the subscriber's next order at no charge, repeating at every Nth renewal.
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Customers who redeem loyalty points can now have the resulting reward applied directly to their subscription contract, with the discount visible in the customer portal and removable at any time.
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A new Announce your program card in the Loyalty configuration tab generates a ready-to-send email — subject, plain text, and HTML body — built from your actual programme data, for you to paste into Klaviyo, Shopify Email, or any other tool.
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Pressing Save on a subscription contract's product details modal silently did nothing when any line carried a 100% discount; the save now works correctly for free gift items and any fully discounted line.
Read more →Subscription contracts configured to end after a set number of billing cycles could continue charging past their limit; cycle counting now reads from a dedicated table that tracks each contract's own orders correctly.
Read more →Merchants can now set a minimum and optional maximum quantity for each subscription item, and the customer portal enforces those bounds on every quantity edit.
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Membership shops with a large number of plans could silently lose their free-trial discount for all plans at once; this is fixed by trimming the configuration payload to include only plans that have a free trial.
Read more →Shopify POS loyalty is now available to every merchant who has the loyalty program active, and a new card on the loyalty page confirms whether the POS smart-grid tile is live.
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A new Analytics tab on the loyalty page shows four KPIs with period-over-period deltas, a points-issued-versus-redeemed chart, and a redemptions breakdown by reward type.
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Merchants can now connect their existing Yotpo or LoyaltyLion account in Settings, and Subi will read each subscriber's live points balance from it and display it on the subscription contract page.
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A new Members tab on the Loyalty page lists every enrolled customer with their current points balance, pending points, lifetime earned, and date of last activity.
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The Subi AI Copilot is a new overlay panel that answers plain-English questions about your subscriptions and can carry out admin actions on your behalf, with your approval before anything changes.
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The loyalty programme page now shows real-time storefront delivery status, warns you when active rewards are unreachable by any customer, blocks activation of programmes with no reward methods, and captures your reason when you pause.
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Five new email notification toggles in Settings let you enable or disable each loyalty email type independently: points earned, reward redeemed, tier updated, points expiring soon, and referral completed.
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Two new Discount stacking controls in Loyalty Settings let you decide separately whether loyalty reward redemptions can combine with order discount codes and with automatic discounts.
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KPI cards on the Home page and the Growth and Retention hub strips have had their mini sparklines, sub-labels, and footer text removed, leaving a cleaner, more readable layout focused on the headline number.
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Dismissing the catalog-sync lock notice on a selling plan's product selection card was being stored forever, so merchants who clicked away once could never see the product selection again even after the sync completed.
Read more →The Analytics Overview has been rebuilt with a needs-attention banner at the top, followed by four KPI cards ranked by priority, replacing the five equal stacked sections of the previous layout.
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New merchants who want tiered volume-discount subscriptions can now set up their first plan directly from the Subi onboarding wizard, with a guided path from goal selection to a live selling plan.
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Revenue and money metrics in Analytics charts now display with currency symbols on axes and tooltips, matching the formatted figures already shown in table cells and stat cards.
Read more →The Subscription Canceled webhook payload now carries a cancellation object — the reason the subscriber selected and any free text they typed — so your automations can branch on why someone left without a support lookup.
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A race condition at checkout could silently prevent a new subscription contract from being created — the subscriber paid, but Subi never recorded their subscription. This is now fixed.
Read more →A new toggle in Payment Recovery lets you stop the failed-payment email sequence independently of card retries, so Subi keeps attempting the charge while your customer hears nothing.
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A new Shopify POS extension lets your staff start a subscription from the point-of-sale screen: the customer picks a plan, confirms, and the contract is created without leaving the POS checkout.
Read more →A new Klaviyo event, Subscription Recovery Ended, fires when a Smart Payment Recovery sequence closes, letting you build win-back or churn follow-up flows from the exact recovery outcome.
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The Create subscription button was missing for merchants with zero existing subscriptions, making manual subscription creation impossible until at least one contract already existed. This is now fixed.
Read more →Two fixes on the Analytics page: the date range picker now responds to every preset click without switching modes silently, and all money figures render in your shop currency consistently.
Read more →Subscribers can now swap their subscription product in the customer portal even when the new variant belongs to multiple selling plans with the same billing interval.
Read more →A five-metric overview strip — recovered revenue, recovery rate, subscriptions saved, at-risk MRR, and reminder engagement — now appears at the top of the Payment Recovery page for every Smart Recovery merchant.
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When a subscription renewal fails because the product is out of stock, Smart Recovery now watches for the item to be restocked and automatically retries the billing — recovering the order without any manual intervention.
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The Growth, Retain and Storefront hub pages in the Subi admin have been rebuilt with illustrated feature cards, live per-card status indicators, per-hub setup guides, and a responsive grid — so each hub is a clear starting point, not a pass-through.
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Loyalty rewards with no minimum order requirement no longer display 'Minimum $0.00 order' in the subscriber portal.
Read more →Reinstalling Subi when a stale plan log entry was present no longer incorrectly applies the free plan — the plan log is reconciled before the free plan check runs.
Read more →Editing a prepaid subscription contract — changing the plan, frequency, or cycle count — now sends the correct price to Shopify; a bug that caused the stale per-cycle multiplier from before the edit to persist has been resolved.
Read more →Smart Recovery's full control suite — retry scheduling, email timing, and bulk recovery actions — is now automatically available to merchants on qualifying plans, with a clear cap display for free-tier accounts.
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Disconnecting Subi from Klaviyo now properly removes the Subi integration from your Klaviyo account — no stale connection remains after you disconnect.
Read more →The merchant admin Home page is redesigned around a step-by-step setup guide, a three-column plan-type overview, and a live widget-embed status indicator to help you start — and stay oriented — faster.
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The customer portal translations page now always shows the English source row so you can edit your portal copy at any time, even on single-language stores or before enabling additional languages.
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After importing subscriptions from a competitor, Subi now automatically emails any migrated customers who have no payment method on file, asking them to add a card so their contracts can bill on schedule.
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Merchants can now bulk-archive cancelled subscription contracts and view them in a dedicated Archived scope, keeping the All view focused on active and paused subscriptions.
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Smart Payment Recovery now correctly honours the merchant's 'Recovered billing orders' setting — previously, the smart recovery path was ignoring it and always rescheduling recovered orders instead of using the original billing date.
Read more →Product names in the Quick Checkout generator are no longer cut off — the product column now uses the available row space instead of a fixed 120px cap that was truncating titles at roughly 15 characters.
Read more →Merchants can now create a subscription manually for a customer who has no saved payment method — Subi automatically attaches their card when they vault one, and the payment method request email now correctly sends a Subi-branded login link.
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When creating a subscription manually, Subi now rejects a billing date that doesn't match the plan's billing anchors and shows a clear field-level error listing the valid anchor days — preventing a contract from being created in an invalid state.
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Selling plan display order now persists after saving — dragging plans into the order you want no longer reverts to the original sequence on the next page load.
Read more →Quick Checkout now generates a chat-safe share link alongside the standard link — so subscription invite links reach customers correctly even when shared through WhatsApp, SMS, or a QR code.
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The Subi subscription migration import now accepts contracts without a payment method — leave the payment_method_id column blank, and Subi automatically attaches the customer's first vaulted card when they add one.
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A Build-a-Box bug that caused an error when saving plan options after reusing a size that was previously removed in the same edit session is now fixed.
Read more →Merchants still on Subi's legacy billing-retry path now see a migration prompt on the Home and Payment-recovery pages — one click migrates their store to Smart Payment Recovery without changing any subscription billing dates.
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The analytics Overview's Subscribers section now shows a 6-month forward projection of Active Subscribers, displayed as a range rather than a single number.
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Smart Recovery can now send SMS reminders on day 3 and day 7 of a recovery sequence, in addition to its existing email cadence.
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Subscriptions migrated from other apps now receive the correct Recurring Order #N tag on new orders, fixing a double-count that inflated the number by one for affected contracts.
Read more →When a subscription payment fails due to a card issue, Subi now automatically sends the subscriber a one-click link to update their card directly in the Customer Portal, recovering the contract once the card is saved.
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When adding products to a Fixed Bundle plan, merchants can now choose individual variants (size, color, etc.) directly in the Browse product modal, instead of having to add the whole product first and manually remove unwanted variants afterward.
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The customer search in the manual subscription creation flow now paginates through all your customers and correctly labels the search field — fixing a bug where only 15 customers were shown regardless of store size.
Read more →You can now set an initial discount of 0% or $0 on a selling plan frequency, making it possible to create a free-first-order or no-discount period before the recurring discount kicks in — and the discount field no longer defaults to 0 when no pricing policy is active.
Read more →When a merchant declines Klaviyo's authorization prompt during setup, Subi now shows a specific, actionable message so they know exactly what to do next.
Read more →Merchants can now reliably configure subscription plans with an initial flat-rate price of $0, making it straightforward to offer free introductory orders without hitting a validation error or losing the setting on reload.
Read more →The setup wizard now marks itself complete as soon as you activate a Subi billing plan, and new merchants land on the updated Subi home screen after finishing onboarding.
Read more →Merchants who activated Smart Payment Recovery through an add-on purchase can now configure all recovery settings without hitting a permission error.
Read more →Your Subi customer subscription portal now supports multiple languages — configure translations in the admin and subscribers see a language selector to choose their preferred language, which is remembered across visits.
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Your cancellation flow can now offer subscribers a free gift product for a set number of billing cycles, added automatically and removed after the period ends — no discount needed, no coupon codes.
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Merchants can now open the widget customization editor with one click from each plan type card on the Subi home page, making it faster to tailor how subscription options appear to shoppers.
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Merchants who haven't yet activated Smart Payment Recovery now see an in-app prompt on the Contracts page, making Subi's advanced billing retry system easier to discover and turn on.
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The add-item flow inside the customer subscription edit-order modal now correctly displays selling plan options, product names, and variant names, and renders the selection interface in the right inline layout.
Read more →The Build-a-Box cart drawer now opens correctly on Shopify themes with custom section definitions, instead of redirecting shoppers to the cart page.
Read more →The cancellation flow can now offer customers a switch to a different product instead of cancelling, with its own scope and discount settings.
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A new Condition step in the cancellation flow branches customers to different treatments based on their billing history, subscription value, products, or tags.
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The cancellation flow can now offer a percentage or fixed-amount discount as a save offer when a customer starts to cancel.
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Streaks reward subscribers as they complete consecutive orders — they build toward milestones you define, and each milestone delivers a reward.
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Build-a-Box now lets you apply multiple product filters to a box and group a product's variants together in the builder.
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A new analytics dashboard shows why customers cancel, which save offers work, and your save rate over time — with a filterable list of every cancellation.
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Build-a-Box now charges a flat, fixed price for a box at checkout, with the subscription discount stacking on top and correct pricing on multi-currency stores.
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Smart payment recovery now has a one-click on/off control that pauses all retries and emails without losing any settings or in-progress sequences.
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The cancellation flow can now offer eligible customers a one-step switch to a different delivery frequency instead of cancelling.
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Subscribers can now refer friends from their portal — the advocate earns loyalty points, the friend gets a first-order discount, fraud checks built in.
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Your loyalty program now extends to Shopify POS, so in-store staff can see and apply a customer's points at checkout.
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Subi now has a built-in loyalty program — subscribers earn points for orders, signups, birthdays, and social follows, and redeem them for discounts.
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Timed email sequences now reach out after a cancellation with a one-click reactivation offer — targeted by cancellation reason, measured per email step.
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The customer's subscription page now shows applied product discounts — label, original price, and discounted price — including win-back offers.
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The Growth and Retention hubs now open with 30-day KPI cards — new subscribers, MRR movement, churn, payment recovery — each with a drill-down chart.
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Subi now ships its own storefront cart drawer with full appearance, content, and upsell settings — no theme code required.
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No-code flows can now automatically replace a product in a subscriber's contract based on order number or contract contents — no manual edits.
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The same product can now back more than one Mystery Box plan, so you can run several offers around one hero product.
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Installing Subi is now a guided 4-step wizard that adapts to your store, and the pricing page gained a live subscriber-count slider.
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A new Volume Discount plan type shows quantity-tier discounts right on the product page, with subscription discounts stacking on top at checkout.
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You can now cap how many times a customer can skip their upcoming billing — per month, per year, or per contract lifetime.
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You can now add your own promotional banner sections to the customer portal's Home and Subscription Details pages.
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The Subi storefront widget now supports multiple languages, so subscription options display in your customers' language.
Read more →A new Reports tab in Analytics lets you build custom reports with filters, chart visualizations, and selectable time granularity.
Read more →A new Theme Integration card on your home page shows whether your app embed and each Subi widget block is activated in your live theme, with direct editor links.
Read more →Subscribe to Subi events with merchant-configurable webhooks — signing secrets, multiple endpoints per topic, delivery logs, a test feature, and retries.
Read more →You can now manually create a subscription for a customer from the admin, on a dedicated add-subscriber page.
Read more →Subi's new Build a Box plan type lets customers assemble their own subscription box on your storefront, with per-option discounts and product pools by collection or your whole catalog.
Read more →Every plan type — including bundles and Build a Box — now lives in one Subscription Plans section, with a single create modal that shows all plan types.
Read more →Your subscribers can now see their upcoming scheduled subscription edits in the customer portal, so they know what's changing before their next order.
Read more →Connect Klaviyo to Subi and your subscriber data syncs automatically for email marketing.
Read more →You can now restyle the Subscribe & Save widget with custom color schemes, price-visibility toggles, advanced color settings, and a featured-benefits section.
Read more →Subi now offers a public REST API with a self-serve API-keys page in Settings, so you can programmatically access your subscribers and subscription contracts.
Read more →You can now configure upsell offers shown to subscribers — in the customer portal, in billing-reminder emails, and targeted by audience or customer segment — managed from a new Upsells menu.
Read more →Membership tiers can now grant subscribers store credit as a perk, applied automatically on a schedule through Shopify store credit.
Read more →A rebuilt analytics experience adds cohort-retention metrics and a revenue analytics overview with KPI cards, charts, and a custom date-range picker.
Read more →You can now send SMS notifications to subscribers for contract events and billing reminders — with customizable templates, an activation page, and customer opt-out and opt-in.
Read more →Subscribers can now request a product swap from the portal or customer account — browsing products that match their subscription frequency, seeing applicable discounts, and swapping per line — with a merchant toggle to allow or block swaps.
Read more →You can now set the customer-portal URL that appears in subscription emails, pointing customers to a custom portal address.
Read more →You can now edit many subscription contracts at once — next billing date, interval, shipping price, line price, skip the next order, send a management link, or swap a product — in a single bulk action.
Read more →Membership tiers can now gate exclusive products and grant a members-only discount that is applied automatically at checkout.
Read more →A new widget settings tab lets you turn the subscription widget on or off for individual product pages.
Read more →The subscription contracts page has been rebuilt with multi-value filtering, sortable and configurable columns, and bulk actions so you can find and manage contracts faster.
Read more →You can now create curated subscription bundles — pick the products, set billing and delivery, add free shipping, and show the bundle on your storefront with its own widget.
Read more →Subscriptions now fully support local delivery — with address and instructions — and store pickup alongside shipping, shown clearly in subscription details.
Read more →When building a subscription plan you can now choose to apply it to specific products, specific collections, or all products.
Read more →A new Data Export page lets you export your contracts, customers, orders, billing attempts, and contract events with date-range and data-type filters.
Read more →You can now add Subi's subscription widget to your storefront as a native theme app block and customize its contents in the theme editor.
Read more →Your customers can now manage subscriptions inside Shopify's native customer account — pausing, cancelling, swapping products, and changing intervals — with customizable content and button text.
Read more →The app, panel, customer portal, emails, and storefront tags have been rebranded from Subify to Subi — with legacy 'subify' tags still supported alongside the new 'subi' tags.
Read more →Subi now lets you sell membership plans — recurring memberships with tiers and free trials, joinable from storefront membership blocks and managed in the customer account.
Read more →You can now attach a selling plan to a whole collection — products added to that collection later are included automatically.
Read more →A new in-app Help page and Subi Academy give you guided articles and learning resources without leaving the app.
Read more →When building a selling plan you now see a live price preview of what subscribers will pay before you save.
Read more →You can now reword the labels your subscribers see in the customer portal and target each section with readable CSS classes to match your brand.
Read more →The subscription-plan builder is now a guided selling-plan wizard with a live widget preview, a feature tour, inline tooltips, and rename support.
Read more →You can now choose which storefront pages display the subscription widget, including your home and landing pages.
Read more →The customer portal can now be embedded directly in your storefront instead of only living on a standalone page.
Read more →You can now save and reuse subscription configurations as templates instead of rebuilding plans from scratch.
Read more →The customer portal has been rebuilt on Shopify's Polaris design system for a cleaner, more consistent look.
Read more →Subscribers can now add items to their subscription from the customer portal when you grant the add-line permission.
Read more →A subscription's timeline now shows its initial order and renders formatted text, giving a clearer history of each contract.
Read more →The product-variants list now shows each variant's SKU and lets you search variants by SKU when building a plan.
Read more →You can now configure billing reminder notifications, choosing when subscribers are alerted ahead of an upcoming charge.
Read more →A subscription order that contains an out-of-stock or archived product now fulfills the available items instead of failing the entire order.
Read more →You and your customers can now see a history of past billing attempts on a subscription, so successful and failed charges are visible at a glance.
Read more →No updates in this category yet.