Smart Recovery's full control suite — retry scheduling, email timing, and bulk recovery actions — is now automatically available to merchants on qualifying plans, with a clear cap display for free-tier accounts.
Disconnecting Subi from Klaviyo now properly removes the Subi integration from your Klaviyo account — no stale connection remains after you disconnect.
The merchant admin Home page is redesigned around a step-by-step setup guide, a three-column plan-type overview, and a live widget-embed status indicator to help you start — and stay oriented — faster.
The customer portal translations page now always shows the English source row so you can edit your portal copy at any time, even on single-language stores or before enabling additional languages.
After importing subscriptions from a competitor, Subi now automatically emails any migrated customers who have no payment method on file, asking them to add a card so their contracts can bill on schedule.
Merchants can now bulk-archive cancelled subscription contracts and view them in a dedicated Archived scope, keeping the All view focused on active and paused subscriptions.
Smart Payment Recovery now correctly honours the merchant's 'Recovered billing orders' setting — previously, the smart recovery path was ignoring it and always rescheduling recovered orders instead of using the original billing date.
Product names in the Quick Checkout generator are no longer cut off — the product column now uses the available row space instead of a fixed 120px cap that was truncating titles at roughly 15 characters.
Merchants can now create a subscription manually for a customer who has no saved payment method — Subi automatically attaches their card when they vault one, and the payment method request email now correctly sends a Subi-branded login link.
When creating a subscription manually, Subi now rejects a billing date that doesn't match the plan's billing anchors and shows a clear field-level error listing the valid anchor days — preventing a contract from being created in an invalid state.
Selling plan display order now persists after saving — dragging plans into the order you want no longer reverts to the original sequence on the next page load.
Quick Checkout now generates a chat-safe share link alongside the standard link — so subscription invite links reach customers correctly even when shared through WhatsApp, SMS, or a QR code.
The Subi subscription migration import now accepts contracts without a payment method — leave the payment_method_id column blank, and Subi automatically attaches the customer's first vaulted card when they add one.
A Build-a-Box bug that caused an error when saving plan options after reusing a size that was previously removed in the same edit session is now fixed.
Merchants still on Subi's legacy billing-retry path now see a migration prompt on the Home and Payment-recovery pages — one click migrates their store to Smart Payment Recovery without changing any subscription billing dates.
The analytics Overview's Subscribers section now shows a 6-month forward projection of Active Subscribers, displayed as a range rather than a single number.
Subscriptions migrated from other apps now receive the correct Recurring Order #N tag on new orders, fixing a double-count that inflated the number by one for affected contracts.
When a subscription payment fails due to a card issue, Subi now automatically sends the subscriber a one-click link to update their card directly in the Customer Portal, recovering the contract once the card is saved.
When adding products to a Fixed Bundle plan, merchants can now choose individual variants (size, color, etc.) directly in the Browse product modal, instead of having to add the whole product first and manually remove unwanted variants afterward.
The customer search in the manual subscription creation flow now paginates through all your customers and correctly labels the search field — fixing a bug where only 15 customers were shown regardless of store size.
You can now set an initial discount of 0% or $0 on a selling plan frequency, making it possible to create a free-first-order or no-discount period before the recurring discount kicks in — and the discount field no longer defaults to 0 when no pricing policy is active.
When a merchant declines Klaviyo's authorization prompt during setup, Subi now shows a specific, actionable message so they know exactly what to do next.
Merchants can now reliably configure subscription plans with an initial flat-rate price of $0, making it straightforward to offer free introductory orders without hitting a validation error or losing the setting on reload.
The setup wizard now marks itself complete as soon as you activate a Subi billing plan, and new merchants land on the updated Subi home screen after finishing onboarding.
Your Subi customer subscription portal now supports multiple languages — configure translations in the admin and subscribers see a language selector to choose their preferred language, which is remembered across visits.
Your cancellation flow can now offer subscribers a free gift product for a set number of billing cycles, added automatically and removed after the period ends — no discount needed, no coupon codes.
Merchants can now open the widget customization editor with one click from each plan type card on the Subi home page, making it faster to tailor how subscription options appear to shoppers.
Merchants who haven't yet activated Smart Payment Recovery now see an in-app prompt on the Contracts page, making Subi's advanced billing retry system easier to discover and turn on.
The add-item flow inside the customer subscription edit-order modal now correctly displays selling plan options, product names, and variant names, and renders the selection interface in the right inline layout.
A new Condition step in the cancellation flow branches customers to different treatments based on their billing history, subscription value, products, or tags.
A new analytics dashboard shows why customers cancel, which save offers work, and your save rate over time — with a filterable list of every cancellation.
Build-a-Box now charges a flat, fixed price for a box at checkout, with the subscription discount stacking on top and correct pricing on multi-currency stores.
Subscribers can now refer friends from their portal — the advocate earns loyalty points, the friend gets a first-order discount, fraud checks built in.
Timed email sequences now reach out after a cancellation with a one-click reactivation offer — targeted by cancellation reason, measured per email step.
A new Theme Integration card on your home page shows whether your app embed and each Subi widget block is activated in your live theme, with direct editor links.
Subscribe to Subi events with merchant-configurable webhooks — signing secrets, multiple endpoints per topic, delivery logs, a test feature, and retries.
Subi's new Build a Box plan type lets customers assemble their own subscription box on your storefront, with per-option discounts and product pools by collection or your whole catalog.
Every plan type — including bundles and Build a Box — now lives in one Subscription Plans section, with a single create modal that shows all plan types.
You can now restyle the Subscribe & Save widget with custom color schemes, price-visibility toggles, advanced color settings, and a featured-benefits section.
Subi now offers a public REST API with a self-serve API-keys page in Settings, so you can programmatically access your subscribers and subscription contracts.
You can now configure upsell offers shown to subscribers — in the customer portal, in billing-reminder emails, and targeted by audience or customer segment — managed from a new Upsells menu.
You can now send SMS notifications to subscribers for contract events and billing reminders — with customizable templates, an activation page, and customer opt-out and opt-in.
Subscribers can now request a product swap from the portal or customer account — browsing products that match their subscription frequency, seeing applicable discounts, and swapping per line — with a merchant toggle to allow or block swaps.
You can now edit many subscription contracts at once — next billing date, interval, shipping price, line price, skip the next order, send a management link, or swap a product — in a single bulk action.
The subscription contracts page has been rebuilt with multi-value filtering, sortable and configurable columns, and bulk actions so you can find and manage contracts faster.
You can now create curated subscription bundles — pick the products, set billing and delivery, add free shipping, and show the bundle on your storefront with its own widget.
Subscriptions now fully support local delivery — with address and instructions — and store pickup alongside shipping, shown clearly in subscription details.
Your customers can now manage subscriptions inside Shopify's native customer account — pausing, cancelling, swapping products, and changing intervals — with customizable content and button text.
The app, panel, customer portal, emails, and storefront tags have been rebranded from Subify to Subi — with legacy 'subify' tags still supported alongside the new 'subi' tags.
Subi now lets you sell membership plans — recurring memberships with tiers and free trials, joinable from storefront membership blocks and managed in the customer account.