Subify is now Subi

Subify is now Subi. The name is shorter and cleaner, and you'll see it everywhere the app touches — but nothing about how the product works has changed, and there's nothing you need to do.

What changed

The new name carries across every surface:

• The app and admin panel — the panel's contents and URLs now read Subi.
• The customer portal — your subscribers see Subi where they manage their subscriptions.
• Emails — the app name in email templates and subjects is now Subi, so the messages your customers receive match the rest of the experience.

Your storefront tags keep working

This is the part that matters most if you've built around our order and customer tags: Subi now applies new subi tags — including a subi_subscriber customer tag and a subi_subscription_order_tag order tag — alongside your existing subify tags. The legacy subify tags are still supported, so any automation, flow, segment, or report you've wired to them keeps working exactly as before.

You can adopt the new subi tags whenever it suits you and migrate at your own pace — there's no forced cutover. Both tag formats are handled together, so subscription and order tagging stays correct through the transition.

Nothing to do

Your plans, subscriptions, settings, and customers are untouched. The rebrand is a name and a fresh coat of paint across the panel, portal, and emails — same app, same data, same workflows. Just a new name on the door: Subi.