By Roy · Marketing manager at Subi. Writes about subscription and loyalty growth for Shopify merchants.
Short answer: To sell a paid membership on Shopify you need a membership app. It bills each member on a schedule through Shopify's subscription checkout, tags the customer as a member, and turns that tag into perks such as member prices, free shipping or pages only members can open. Appstle Memberships, Zendra, Seal and YOYO can be started free; Subi suits a store that wants memberships beside product subscriptions in one app.
We make Subi, one of the eight apps below, so read our entry with that in mind. Every rating and review count on this page, and every rival's price, is copied from its Shopify App Store listing on 15 October 2026; Subi's prices are current from 2 November 2026. For product subscriptions rather than memberships, our 2026 comparison of 13 subscription apps goes wider, and membership vs subscription explains the difference.
What is a membership app on Shopify?
A membership app sells access and perks for a recurring fee, the way Amazon Prime or Costco do. The customer buys a membership product once at checkout, and Shopify stores a subscription contract that the app charges again every month or year.
The app then marks the customer as a member, usually with a customer tag, and gives members what the plan promises: lower prices, free or cheaper shipping, store credit, early access to drops, or content that other visitors cannot see. When a membership ends or a renewal fails, the app takes the perks away.
What should a Shopify membership app do?
- Recurring billing on a monthly or yearly plan, with free trials or a sign-up fee if you want them.
- Member perks such as automatic discounts, free shipping, store credit or loyalty points.
- Gated access to products, collections, pages or blog posts that only members can open.
- Tiers, so a basic and a premium membership can carry different perks.
- A member portal where members update their card, pause or cancel without writing to you.
- Failed payment handling: retries when a renewal fails, and a clear rule for what happens to the membership when they run out.
Most apps below do all of these on some plan. The differences are in how they charge you, how many members the cheapest plan allows, and whether the same app also runs product subscriptions.
Which membership apps are there for Shopify in 2026?
Eight apps, sorted by App Store reviews.
| App | Rating (reviews) | Starting price on the listing | How it charges |
|---|---|---|---|
| Seal Subscriptions | 4.9 (3,144) | Free up to 50 subscriptions; paid from $5.95/month | Flat fee by number of subscriptions, 0% transaction fee |
| Subi | 4.9 (926) | Free on development stores; Starter $29/month | Monthly fee plus 1.6% per subscription transaction on Starter |
| Appstle Memberships | 5.0 (924) | Free up to 25 memberships; paid from $19/month | Flat fee by number of memberships, no per-member fee |
| YOYO | 5.0 (173) | Free up to 100 monthly orders | Larger plans priced on its own site |
| Conjured Memberships | 4.9 (88) | Free on development stores; paid from $9.99/month (limited special) | Monthly fee plus 0.9% to 2.9% of membership transactions |
| Simplee Memberships | 4.9 (76) | Free on development stores; Growth $9.75/month | Monthly fee plus $0.05 to $0.30 per active member |
| Zendra Memberships | 5.0 (15) | Free up to 75 members; Growth $9/month | Monthly fee plus a charge by number of active members |
| Memberply | 5.0 (11) | $49/month | Flat fee, 0% transaction fees, unlimited members |
Prices change. Each app name below links to its listing; check it before you decide.
Which app fits my store?
- You want to start free and stay small: Appstle Memberships (up to 25 memberships), Zendra (up to 75 members), Seal (up to 50 subscriptions) and YOYO (up to 100 monthly orders) all have a free plan for live stores.
- You expect many members and want a fixed bill: Memberply charges $49 a month with unlimited members and no transaction fee; Appstle Memberships and Seal charge flat fees by band.
- You already sell product subscriptions, or plan to: Seal, Subi and Zendra sell memberships and product subscriptions from the same app.
- Your membership is really a loyalty program: YOYO and Simplee pair paid memberships with points, VIP tiers or store credit.
- You sell content, classes or downloads: Conjured Memberships names classes and downloads on its listing; Simplee gates pages, products and blogs, and Memberply gates products, pages and digital content.
The 8 apps in detail
Seal Subscriptions
Seal Subscriptions is a subscription app whose listing names memberships, digital access and free trials beside product subscriptions and boxes.
- Price: free for life up to 50 subscriptions; SUPERSALE $5.95/month up to 100, RISING STAR $9.95/month up to 250, LEGEND $24.95/month up to 500, with bigger plans up to 150k+ subscriptions available. 0% transaction fee on every plan on the listing.
- Good for: a store that wants memberships and regular subscriptions at a low, flat price.
- Keep in mind: it is built around subscriptions first, so check that the member perks you need are covered before you choose it for a membership-only program.
Subi Subscriptions App (formerly Subify)
Subi Subscriptions App (formerly Subify) is our app. It sells memberships as their own plan type beside subscribe and save, bundles and boxes. A membership plan holds one or more tiers, each sold as an option of the plan's membership product, and members get the tier's perks, such as customer tags your discounts or theme can use for member prices or pages. Loyalty points and rewards come with the Subi plan ($79/month) and up.
- Price: free on development stores; Starter $29/month plus 1.6% per subscription transaction; Subi $79/month plus 0.8%; Subi Plus $199/month plus 0.4%. 7-day free trial and a 30-day money-back guarantee on paid plans.
- Good for: a store that sells product subscriptions and wants a paid membership in the same app, with people on our team to help set it up or move subscribers from another app.
- Keep in mind: there is no free plan for a live store, and the fee per transaction means the bill grows with membership revenue. When payment retries run out, a membership is cancelled by default, not paused; choosing a different end action, such as a pause, needs the Subi plan or above.
Appstle Memberships
Appstle Memberships is a dedicated membership app under the Appstle brand. Its listing covers member plans, tiered perks (discounted pricing, shipping benefits, access), member tagging, automated billing and a member portal.
- Price: free up to 25 memberships; Starter $19/month up to 100; Business $39/month up to 500; Business Premium $79/month up to 750. No per-member fee.
- Good for: a store whose main offer is the membership itself, starting small.
- Keep in mind: each plan caps the number of memberships, so a growing program moves up the ladder.
YOYO
YOYO: Loyalty & Memberships is a loyalty app with paid memberships and VIP tiers. Its listing covers points, cashback, store credit, referrals and a POS extension.
- Price: free on the listing up to 100 monthly orders; larger plans are priced on YOYO's own site.
- Good for: a store that wants a paid membership as one part of a loyalty program.
- Keep in mind: check the price of the plan you will need on YOYO's site before you build on the free plan.
Conjured Memberships
Conjured Memberships is a membership-only app for perks such as free shipping and member discounts, early access to drops, and gated content, classes and downloads.
- Price: free on development stores; Starter $19/month plus 1.9% of membership transactions; Growth $69/month plus 0.9%, each with a $0.10 minimum per transaction. A limited special at $9.99/month plus 2.9% is on the listing now. 30-day free trial.
- Good for: a brand selling access or content as much as products.
- Keep in mind: the fee is a share of membership revenue, so compare it with the flat-fee apps at your expected member count.
Simplee Memberships
Simplee Memberships & Loyalty sells memberships for paid loyalty, with member discounts, free shipping, store credit for membership orders, gated content, free trials and setup fees, in store and on POS.
- Price: free on development stores; Growth $9.75/month plus a monthly fee for each active member, from $0.05 to $0.30, falling as the program grows. 14-day free trial.
- Good for: a Costco-style paid loyalty program, online and in a shop.
- Keep in mind: the per-member fee means a large program costs more than the base price suggests.
Zendra Memberships
Zendra Memberships sells recurring memberships, product subscriptions and subscribe and save from product pages, with trials, sign-up fees, gated content and member shipping perks.
- Price: free up to 75 members; Growth $9/month plus a usage charge by active members ($10 for 76 to 150, $30 up to 500, $70 up to 1,000, $190 up to 5,000, $340 from 5,001 up to Growth's 10,000-member limit). 10-day free trial.
- Good for: a small program that wants to start free with subscriptions in the same app.
- Keep in mind: it is a young app with 15 reviews so far.
Memberply
Memberply Memberships launches paid memberships with store credit, discounts, free shipping, points, gated products and digital content, and promotes them with upsells, widgets and landing pages.
- Price: Growth $49/month, unlimited members, 0% transaction fees. 14-day free trial.
- Good for: a membership that will grow large, where a flat bill beats a fee per member or per transaction.
- Keep in mind: there is no free plan, and the app has 11 reviews so far.
Frequently asked questions
Can I sell memberships on Shopify without an app?
Not as a recurring paid membership. Shopify stores the subscription contract and charges the card, but an app creates the membership plan, runs the renewals and gives members their perks.
What is the cheapest Shopify membership app?
Appstle Memberships, Zendra, Seal and YOYO have free plans for live stores, up to 25 memberships, 75 members, 50 subscriptions and 100 monthly orders. Past those limits, Seal starts at $5.95 a month, Zendra at $9 a month plus its usage charge, and Simplee at $9.75 a month plus a fee per active member.
Can one app run memberships and product subscriptions?
Yes. Seal, Subi and Zendra sell both from the same app.
What happens when a member's payment fails?
Most apps retry the charge on a schedule, some only on paid plans. When the retries run out, the app ends or pauses the membership and takes its perks away; which of the two depends on the app and your settings, so check it before you launch.